+31 (0)20 57 11 560
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We love retail, online & offline


The Ace Jewelers Group consists of three jewellery boutiques and three digital eBoutiques owned by the Ben Joseph family. The two generations of jewellers and their teams try to make sure that you are always assisted in a professional and friendly way. You are welcome in our attractive and luxurious boutiques that are located in safe surroundings.


Ace & Dik Jewelers
Dik Jeweler has been established on the Van Baerlestraat since 1981 and became part of the Ace Jewelers Group in 2003. The name was changed to Ace & Dik in 2003 to indicate that the boutique still had its own identity, yet in addition to the high standards of service and quality of Dik, the expertise and broader collections were provided by Ace. Ace & Dik Jewelers is not a branch company but a real family company. As soon as you pass through the automatic locked doors you will quick discover the store’s modernity with a classic twist.
Ace & Spyer Jewelers

This boutique is officially the oldest jewellery store in Amsterdam. Since the 1930s
the jewellery store has been located in a magnificent Art Deco building. During the renovation of the building in 2009 the store was modernized and the security of the building was renewed according to the current security requirements. Beside the wide variety of exclusive brands offered in the store, in 1998 Breitling chose Ace & Spyer to present their
first shop-in-shop in the Netherlands here. In a specially designed corner, an exclusive assortment from the Breitling collection is presented.



Ace Trends

Just like all the other Ace Jewelers boutiques, Ace Trends has a unique character and exceptional collections. The store on the Leidsestraat 21 opened in 2000, to be the first in the Netherlands to present all the watches, jewellery and sunglasses brands of world famous designers in one boutique. In the summer of 2011 the store was renovated and was given a complete make-over making it one of the most unique luxury fashion stores in the Netherlands. The uniqueness here lies not only in the interior design but also in the fact that Ace Trends contains several shop-in shops from different brands.


Ace Online Boutiques

In 2008 Ace Jewelers was the first Dutch high-end jeweller to launch a full eCommerce website presenting all the brands that are presented in the physical boutiques. In the summer of 2012 a complete new version of AceJewelers.com presented only high-end luxury watches, jewellery and diamonds. Two months later Ace presented two additional new eBoutiques: AceTrends.com (trendy and fashionable designer watches, jewellery and sunglasses) and AceEyewear. com (authorized to present top brands like Ray-Ban, Persol, Carrera, Prada, Gucci, Dolce & Gabanna, Dior, Jimmy Choo and many more brands.




Quality and Personal Service

Thuiswinkel certificering

Our Collections

Ace Jewelers is a family owned and run company, founded in 1975 operating three physical boutiques and three eBoutiques.

Ace & Dik
Van Baerlestraat 46, Amsterdam

Ace & Spyer
Koningsplein 1, Amsterdam

Ace Online
+31 (0)20 571 1560