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Video: The Ace List S02E03 Wei Koh Revolution Magazine

Wei Koh of Revolution Magazine

The Ace List – Live with Wei Koh of Revolution Magazine – S02E03

Wei Koh, founder of Revolution Magazine joined Alon Ben Joseph of Ace Jewelers and this promises to be a very special episode. Wei is a rock star gentleman with a great sense of style and passion for wristwatches. He was a visionary when he started Revolution Magazine back in the day, pre-Instagram they made amazing photo shoots already, accompanied with qualitative copy. We are going to discuss: the evolution of “Revolution” (no pun intended), watch collabs, The Rake, men’s fashion & style and the current state of the watch industry.

Articles|Column

Column: What made watches cool?


Collecting watches is cool. No longer is it exclusive to geeky forums and dusty fairs – it is now certified hip and happening.

Think about it; watch-focused Instagram accounts like Hodinkee, Watchmania and WatchAnish have hundreds of thousands of followers – well into the million even for the latter.

Watches are also a regular subject on trend-setting pages like Hypebeast and Highsnobiety. A vintage Paul Newman Daytona in 18k? They’ll feature it without blinking an eye. And perhaps without us realizing just how far we’ve come.

The popularity of watches new and vintage is a far cry from not-that-long ago, when the passion for watches was much more niche and private, best enjoyed on obscure fora and on dusty fairs. Watch collecting has finally arrived to the main stage. We made it!

But how did this come about? Below I’ll explore a few factors that I think played role in this. Fully personal and unsubstantiated, connecting dots where there are none, and leaving out substantial bits. Poor yourself a drink – it’s a long one.

Are you sure you’re ready for this?